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[MONCLER] Moncler loved by all generations [published on December 22, 2023]

After all, Moncler (Moncler) is the strongest outerwear for winter outfits.

 

〇 History and charm of Moncler

Moncler is a French luxury downwear brand.
From its origin to the rise in the fashion world, it has grown an amazing growth.
This brand was founded in 1952 by Rene Ramillon and Andre Vincent.
Initially, it started as a company that provides down products for climbers.

The beginning of Moncler is called Monestier de Clermont.
It is a coined word that combines the name of the French place, and, as the name implies, specialized in mountain climbing equipment.

Later, the prototype of the down product was born from a sheraph that can produce limbs created for staff working in the factory.


Moncler has focused on quality and functionality since its inception.

The product has been trusted as an essential equipment for climbers.
In particular, the worldwide that succeeded in the first climb of HimalayasMountaineering clerkBe
With the Lionel Terray advisor, the product has been improved.
In order to meet the requests of mountain climbers, we have developed equipment that are easier to move and have excellent heat retention.

In the 1960s, we took advantage of the know -how to advance to ski wear.
After that, it began to be deployed at the select shop.
Especially in the 1980s, it gained popularity as a fashion item due to its high heat retention and quality.
It is now available at select shops.
The support in Italy is particularly high, and about half of Moncler's sales are still in Italy.

From the 1980s to the 1990s, Moncler's down jacket
It gained popularity in select shops and so on, especially in Italy.
From that time, Moncler (Moncler) has gradually transformed from high quality downwear to fashionable brands.

At this time, Moncler (MONCLER) began to develop products other than down jackets.
We also announced sporty clothing such as polo shirts and expanded the product line.

Meanwhile, Jumpiero Vagliano, who was designed at Moncler, became independent and independent.
Duvetica was established.
Down jackets for both brands were often compared and competitive.

In 2006, Gum as the finest line of Moncler.・Gamme Rouge has been announced.
After working at ALESSANDRA FACCHINETTI
Jambatista・Giambattista Valli is in charge of design.

Also, Tom in 2008・Brown (Thom Browne) and the new line "Gum"・ Blue (Gamme Bleu) has started.
This line is a gum that means a red line・Rouge (Gamme It was announced as a men's version of ROUGE).

In 2018, Moncler Genius started.
Eight fashion designers from the world will be announced and eight collections will be announced.
Valentino (Pierpaolo Piccioli) in Valentino
Simone Rocha's Simone Rocha, Simone Rocha
With Francesco Ragazzi of Palm Angels
He is an overseas designer who is active in worldwide.

From Japan, Hiroshi Fujiwara (Fragment) and Kei Ninomiya of Noir Kei Ninomiya (NOIR KEII Ninomiya) are selected.
Also, Craig Green, Sandro Mandrino,
As a curator, Carl Templer was also decided.

Moncler (Moncler), along with its excellent quality
It became a brand that has a great influence in the fashion world.
Especially the down jacket of Moncler (Moncler)
It is noteworthy of heat retention and slender design, and has been overturned the image so far.
Down outerwear was previously an item belonging to outdoor and sports scenes, but with the appearance of Moncler (Moncler),
It has evolved into fashionable and stylish items.

This change removes the wildness that the general downwear had.
It is the result of building recognition as a sophisticated fashion item.
As a result, Moncler's down jacket is loved by top fashion icons and celebrities,
The brand's name has been further expanded by their wear.

The charm of Moncler is also reflected in its brand image.
Moncler's directly managed stores are located in places where top brands are gathered, with luxurious exterior and interiors.
As a result, Moncler products are sold in a luxurious space to enhance the value of the brand.
With this branding strategy, Moncler (Moncler) exceeds the mere outdoor brand.
Established a status as a part of the luxury dream.

〇 About the comic label of Moncler
There is a label with duck manga on the inside of the Moncler's down jacket.

It is also called comic label, animation, animation, and comic tags, and is also used to distinguish the real and fake.
Originally, Illustration expresses "how to wash the down jacket of Moncler" in the illustration.

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